Marketing business analysts develop marketing plans for companies by collecting data and analysing market trends. Successful businesses rely on marketing analysts, sometimes called market research analysts, who use business intelligence to track trends, spot opportunities, and determine what products people want, who will buy them, and at what price.

A Data Protection Officer (DPO) is an employee or contractor hired to oversee a company's data protection strategy and ensure compliance with the General Data Protection Regulation (GDPR). The Data Protection Officer is responsible for ensuring that the organisation complies with the GDPR by acting as the data protection expert within the organisation and acting as a liaison between employees and members of the public who can find their information used and developed by the organisation.

If you're looking for practical and actionable marketing tips to help you grow your small business and increase sales, you've come to the right place. In this post, we'll discuss some of the best marketing tips to help you grow your small business in size and reputation. If you're just looking for new marketing methods to grow your business, we have some great ones for you.

Artificial intelligence marketing (AI marketing) is a method of using customer data and AI concepts such as machine learning to predict the customer's next step and improve the customer journey. It’s the process of using data models, mathematics, and algorithms to generate information that marketers can use.

Known by many as LGBTQ+ History Month, February in the UK is dedicated to preserving, recognising and reflecting on the rich history of queer people and how it affects their experiences today. LGBTQ+ History Month is a month celebrating the history of diverse and beautiful lesbian, gay, bisexual, transgender and queer communities and the importance of the civil rights movement in advancing gay rights.

Your marketing plan will determine the channels you want to use, and your promotion strategy will determine how those channels are used. You may also need to create different plans for different marketing channels. But your plan should offer ideas about the types, quantity, quality, and timing of your marketing resources.

If you don't, you are putting your business at risk as your competitors will have one and as a result, could start to take over your market share and gain access to your clients! Social Media is by far one of the best ways to reach customers and spread the word about your products and services.

Facebook has over 2 billion active monthly users and is still the number one social media channel for marketers! So, it’s a great free tool to promote your business, products and services.

Social Media has continues to grow & according to Tech Jury the average user spent 2 hours & 24 mins per day on it in 2020!

Video content is growing too! There are over 4 billion video views on Facebook every day & over 100 million hours watched!

According to Tube Filter Android users in the UK now spend 26 hours a month viewing videos on TikTok compared to 16 hours on You Tube!

This will enable you to create a powerful structure for your digital marketing campaigns and achieve the best results in terms of sales conversions. You can also use Facebook Ads to find relevant data and target audiences with similar interests. With paid social media advertising, you can create highly targeted campaigns that deliver personalised ads to customers who are most likely to click and buy your products.