Website Design Trends In 2022
Use the trends from this year for ideas and inspiration on your websites, corporate branding, and other marketing materials in 2022 and beyond. Below are a few inspiring 2022 web design trends sure to have a big impact measured in engagement (time spent on site and conversions). In that respect, the web design trend that stands out for us, and is most likely to dominate web design trends for a year, is moving typography. Interactive elements on websites are becoming more popular, and this user experience web design trend is just going to keep being the focus for responsive web design into 2022 and beyond.
From micro interactions to particle backgrounds, we have seen web-based animation trends grow in popularity year on year. The best web design inspiration we have seen that uses the rotating animation trend is The Disruption Company’s new web design. This diagonally oriented, animated line combo is a great example of how different up-and-coming trends in web design can work together to create an awesome, modern site with a fun-to-use user experience. In the last few years, new web designs have featured horizontal, straight lines that divide sections of web pages.
While a single-page site is not ideal for sites that contain lots of content, it is an excellent choice for sites that are relatively light in content and information. Interestingly, complicated gradients are gaining popularity along with flat designs. Instead of using flat designs, fewer colours and simpler shapes are used to communicate the visual instead of complicated gradients.
Some of the more common Flat Design 2.0 techniques for adding depth in Web designs include using drop shadows, gradients, or a 2-tone colour scheme, such as in the example Web Design Inspiration above. In other words, the trend applies raised and depressed patterns on websites, which then creates semi-flat designs which appear to be more lifelike compared to traditional minimal trends. While we certainly expect that trend to show up more often in app icons, web designers are also ditching neat gradient transitions in favour of blending colours in backgrounds, which looks more irregular and natural.
Many websites and apps are switching over to flat design principles to streamline and modernise their UIs. Design elements and site features that were once modern and innovative can be stale, overdone, and cliched over the past few years. This year, we are experiencing some very drastic changes in the field of digital design.
If you are looking for updates for your aging site designs, we present to you 8 trends that are already getting popular and are set to dominate the entire 2022 and beyond. We will look at trends that started emerging at the end of 2021 and are certain candidates for setting the stage in the coming years, along with some design trends on the verge of becoming popular.
Vintage and retro styles have been a hot topic for a while now, and we are seeing it pop up in branding and websites more and more. We are fortunate that nostalgic design styles made their way to web design, as they can make your site feel modern, but they can also offer a dose of vintage flair. From 80s-themed designs to Old School Victorian-inspired designs, designers are free to take visitors into another era of the past through retro-inspired designs.
One of the primary benefits to using the trend is drawing visitors focus towards a desired element, like the CTA or the product image. Since vintage-inspired designs play upon the emotional connection visitors will feel with the represented time, one of the main benefits of using this type of design is increased conversions via emotion.
If done right, vibrant backgrounds can combine to create a cohesive, nostalgia-inspired design experience users cannot refuse. Organic shapes (like we see in nature), natural colours (earth and green hues), and clean design elements flowing well together and in harmony, all help reinforce the sense of comfort and security. Images and designs that incorporate household furnishings, outdoor landscapes, or greenery into a spacious office environment may decrease anxiety and stress, while also contributing to a sense of comfort.
Retro-inspired website designs utilise images, fonts, colours, and layouts in an antique style to invoke nostalgia among site visitors. Retro designs are likely to incorporate vibrant backgrounds, visual tabular layouts, and robot typefaces such as Courier. Another trend of modern web design is moving towards site designs, particularly for web-based products such as streaming services, which people are more likely to see in dim environments.
The beauty of this user interface design trend is that it provides valuable usability insights for site visitors, helping them to engage with a design more. Interactive Web Design is powerful because it can expose a lot about your site without users ever having to look at all your pages. While design plays an enormous part in the functionality of your site, interaction plays just as big of a part in helping users make sense of what they are seeing.
Web design is moving even further into the future, with fascinating modern techniques such as enhanced interactions and animations, as well as visual effects such as glass morphism and gradients. Web designers of today are inventive and have unlimited access to technologies and tactics that could transform a vintage design into relevant pieces of Web design for the future.
This goes to show just how common websites are becoming as part of our lives, and designers of 2021 are taking it all down to Earth. Illustrative design has already secured a spot under the sun in website trends to flourish in 2022. As one of the best trends in web design, animations will be easier to implement and highly engaging to visitors to the websites implementing them.
While in 2020 and 2021, many designers were working on a fully three-dimensional design for complete websites, an emerging trend is incorporating elements of three-dimensional elements with a more flatter, general aesthetic. In terms of the commonalities amongst these trends, we are seeing an increasing love for vintage typefaces and aesthetics, an increased emphasis on DIY/less-polished elements, and an ongoing push toward increasingly interactive, playful interfaces. We are seeing a similar trend emerging from other decades as well over the years -- particularly, 90s web aesthetics.
Useful Links:
https://elementor.com/blog/web-design-trends/
https://www.sayenkodesign.com/web-design-trends-2022/
https://govisually.com/blog/web-design-trends-2022/
https://designmodo.com/web-design-trends-2022/
https://www.nexcess.net/blog/web-design-trends/
https://www.creativebloq.com/features/web-design-trends-2022-so-far
https://www.bluecompass.com/blog/web-design-trends-to-watch-for
https://blog.duda.co/2022-website-design-trends
https://www.crowdspring.com/blog/web-design-trends-2022/
https://www.designveloper.com/en/blog/web-design-trends/
https://htmlburger.com/blog/web-design-trends/
https://99designs.com/blog/trends/web-design-trends/
https://webflow.com/blog/web-design-trends-2022
https://www.theedigital.com/blog/web-design-trends
https://www.wordstream.com/blog/ws/2022/03/16/website-design-trends
https://digital.com/web-hosting/
https://digital.com/web-hosting/what-is-web-hosting/
https://digital.com/best-web-hosting/how-to-host-a-website/
https://digital.com/best-web-hosting/how-much-does-it-cost-to-host-a-website/
https://digital.com/best-web-hosting/how-to-choose-a-web-hosting-provider/
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