Over the last few months, there has significant changes in the Google search engine algorithm which may have affected how your website traffic volumes and your search engine ranking. In today’s podcast, we discuss some of the most recent changes, we talk about GA4 and what the future holds with AI for digital marketing with some guidance. Hint: it’s all about EEAT.

In Episode 25 Darren and Gemma discuss cyber security for business. Have you noticed an increase in how many spam emails or text messages you’re receiving? We talk with cybersecurity expert Lloyd Ramsey about cybersecurity for business with practical advice on how to protect your organisation and reduce the risk of becoming a victim of hacking or ransomware.

In Episode 25 Gemma and Darren discuss reviewing your marketing efforts and how this can help you with business growth. Are you struggling to grow your business? Has your engagement dropped? Are you feeling confused about what to do? Then this podcast is for you.

In Episode 24, Darren and Gemma talk about why everyone is hyping Chat GPT!

Darren and Gemma talk about some of the main trends and changes that lie ahead for digital marketing in 2022 including:

How can you tackle the challenge of increasing demand from audiences to be more engaging and entertaining?

Why your marketing KPIs might be on a downward trend now and next year?

Who’s using more automation in their marketing?

… and why Gemma loves nibbling on a Finnish slapped-ear at Christmas? 😂

In Episode Ten, join Gemma and Darren as they talk (and giggle) with Andy Read, IT specialist and Director of Resilient Business Systems.

We talk about how his former boss helped him start his business, how IT has changed since 2005, remembering days when we used to buy computer magazines and hand-code computer games, the most bizarre IT experience Andy has faced and what IT support will look like in 5 years time.