You can expand your business's online presence by incorporating expert SEO campaigns, leveraging the power of social media, influencer and word of mouth marketing, and improving the responsiveness of your website.

The latest version of Google Analytics – GA4 offers more tracking and reporting options than ever before. One of the key features that differentiates GA4 from Google's Universal Analytics platform is that it can be used not just for websites, but also for apps, or both, allowing you to track features that were not possible before.

If you're wondering how to make a YouTube or social media video go viral, there are many tips and tricks you can use before, during, and after your video is posted. While you can't expect your videos to go viral, you can incorporate some elements of viral content into the videos you create.

Article 37 GDPR states: “The appointment of the Data Protection Officer is based on professional competence, in particular a thorough knowledge of data protection law and practice, and the ability to carry out the task.” Many experts agree that the DPO should be a licensed attorney, not only sufficient knowledge of GDPR, but also of other privacy laws that are important to employers.

There are different formats for content reuse and different channels you can consider when reusing content. In this post, we'll take a look at the different ways you can reuse your video content, from TikTok to YouTube, along with tips for optimising it for each channel. We’ll also introduce you to 7 original ways to reuse your videos in different types of content.

The role of the data protection officer is to inform companies (whether data controllers or processors) of their data protection obligations, monitor compliance with the GDPR and delegate responsibility to individuals in the organisation to raise awareness.

Non-fungible tokens, or NFTs, are pieces of digital content connected to a blockchain, the digital database that underpins cryptocurrencies such as Bitcoin and Ethereum. While non-fungible tokens (NFTs) have been around since 2014, NFTs are now gaining prominence as they become an increasingly popular way to buy and sell digital art.

It is becoming more and more common for you to get your social media hacked. But there are things you can do to mitigate the risk and keep your social media from getting taken over by someone else. You need to choose the best answer to your security question.

As reported last year, the European General Data Protection Regulation (GDPR) continues to be the new global standard and adhering to it will make compliance with future privacy laws much easier and more efficient. But what does that mean for Data Protection and how it looks to the world in 2022?

This is just the beginning, and the digital marketing metaverse is going to be pretty cool. Knowing and understanding what the Metaverse is and what it is capable of will give digital marketers an edge. The technology is relatively new, which means that marketers will need to understand their place in the Metaverse and not exclude anyone. Metaverse marketing will give brands the ability to discover what their consumers want and deliver it before competitors do.