First, we are going to dive in on how and why you might want to use an app as a marketing platform that helps develop and grow your business. Whether it is following TikTok trends, going live, or using TikTok ads, there are a lot of ways that you can utilise the TikTok platform to help you grow your business.

If you are using TikTok in the right way, you could expose your business or product to a massive audience. This is a perfect example of how you can incorporate TikTok into your marketing strategy and use the organic audience to generate a lot of income. This means marketing your business on TikTok could increase sales dramatically. Marketers can easily get the best out of TikTok, spending just on creating content, and getting the most exposure for the least amount of time.