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What Is Ethical Marketing?

Marketing ethics is the philosophical consideration, morally, of specific issues in marketing which are matters of ethical judgment. In the context of marketing, ethics therefore refers to the practice of promoting justice, integrity, and compassion throughout marketing activities. Every facet of the marketing ethos promotes fairness, honesty, accountability, and confidence in the marketing policies of the business. Marketing ethics promotes fairness and honesty throughout all a company’s advertising.

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How Marketing Campaigns Have Changed Since LGBTQ+ History Month Started

Known by many as LGBTQ+ History Month, February in the UK is dedicated to preserving, recognising and reflecting on the rich history of queer people and how it affects their experiences today. LGBTQ+ History Month is a month celebrating the history of diverse and beautiful lesbian, gay, bisexual, transgender and queer communities and the importance of the civil rights movement in advancing gay rights.

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