SEO is the process of optimizing your website so that it ranks higher in search engine results pages (SERPs). By following these top tips and ideas for local SEO, you can attract more visitors to your website and boost your business.

The Internet has largely transformed the world of marketing over the last decade. Content marketing has changed as users’ engagement with content on the web is changing all the time. How brands publish content is not the only thing that has changed in the world of content marketing.

These SEO tips can help you rank better on Google, Bing, and other search engines, increase search visibility and drive more traffic to your website. On-page SEO of your website involves optimising individual webpages and their content to rank better in search engines and to give users a better experience.

The latest version of Google Analytics – GA4 offers more tracking and reporting options than ever before. One of the key features that differentiates GA4 from Google's Universal Analytics platform is that it can be used not just for websites, but also for apps, or both, allowing you to track features that were not possible before.

Did you know Google My Business (GMB) is still one of the most important and FREE tools you can use to promote your business!

Google Maps, to the right of the screen in a Google Search (if searched by name) and also in the Google Local Search results

By having a GMB page it means you can get in front of more potential customers that are searching for your product or service